The demure sales for Emotion could not diminish that the long player managed to accomplish a rare feat-uniting record buyers and the music press in unanimous praise behind one artist and their album. Subsequently, she found herself standing in a class all her own. With Emotion (2015), Jepsen recast herself as a cult phenom by addressing a void in the collective pop music consciousness that yearned for rapier-like song structuring replete with day-glow hooks.
Upon attaining several gold certifications globally with Kiss, Jepsen used the wiggle room afforded to her with its respectable commercial returns to plot a more ambitious follow-up.
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